The Limited Usefulness of Convenience Sampling

Research Design Review

Convenience sampling is a type of sampling by which the researcher selects a study environment and/or study participants primarily based on ease of access, availability, and/or familiarity. Convenience Convenience sampling radiussampling is not uncommon in qualitative research when researchers may need to complete their research in a short time frame and at a relatively low cost. For example, an ethnographer who wants to study how people behave in a confined space might design her research to observe people on her daily commute on the local subway. Or a graduate student might select clergy within a narrow radius of his university to conduct in-depth interviews to understand the roles clergy play in the lives of their congregations. Or focus group discussions might be conducted at a geriatric facility where the researcher visits her parents in order to learn about skilled nursing care.

In each case, the researcher may come away with insightful information…

View original post 270 more words

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s